Graphic Designer for a Los Angeles based souvenir company.
I introduced 3D modeling to Karol Western, a nearly 30 year old company.
Clients sometimes have difficulty visualizing their custom design on a product. The ability to render a realistic preview of a product gives clients the confidence to move forward with physical sampling and production.
The use of 3D modeling also provides the ability to have difficult to photograph high polish finishes look flawless in a catalog.
The clients that I design for are varied in their size and industry. They may have simple needs or require complex art. This client provided their own word mark. They have a fantastic building, and I wanted to reproduce the front to add an element of interest to their product.
From metal keychains, to ceramics mugs and everything in-between. I designed for all sorts of materials that require different technical file needs.
Ceramics come in different shapes from plates, to mugs and shots. Whenever a design is manipulated around a 3D space, care needs to be taken so that there is limited warping. In the key chain, the appropriate color, metal type and sizing needs to be called out. The spinning element is integral to the uniqueness of the item and it has to be measured correctly.
My skill set includes traditional drawing, vector work, photography, photo manipulation to 3D modeling. There are times when my skill set blends together.
I created this novelty bill for a magnet in Las Vegas. The bottom layer is painted, certain elements were sourced from stock resources, and the text were vector fonts and custom drawings
Cheer's Boston needed a foil magnet design of their sign, however, I could not source a high quality photo. I utilized a vector image I made and turned it into a realistic version of their sign.
© 2025 Sarai Villalobos